BY HUGH HART
VIA
Wired
Shepard Fairey's new poster revisits John Carpenter's 1988 horror film They Live.
Image courtesy Alamo Drafthouse
Poster artist Shepard Fairey puts an obedient spin on John Carpenter’s politically themed horror satire They Live in a new poster, unveiled Thursday night in conjunction with Alamo Drafthouse’s screening of the 1988 sci-fi classic.
Fairey credits They Live as a “major source of inspiraton” for his own subversive brand of street art.
“They Live was … the basis for my use of the word ‘obey,’” Fairey said in a statement. “The movie has a very strong message about the power of commercialism and the way that people are manipulated by advertising.”
Describing his 2003 exhibition, This Is Your God, Fairey noted: “One of my main concepts with the show, and the [Obey] campaign as a whole, was that obedience is the most valuable currency. People rarely consider how much power they sacrifice by blindly following a self-serving corporation’s marketing agenda, and how their spending habits reflect the direction in which they choose to transfer power.”
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